16:30 – 17:00 ALBIN – LIVE

Albin Johansson is a musician and producer based in Malmö. His music is a mix of electro, krautrock, and minimalism, made by using analog synthesizers and drum machines. Since 2013, he has had several releases on different labels and played over 100 shows in various places such as Malmö, Berlin, Vienna, and New York. In 2020 he released the album Passage that reviewed with 4/5 in DN.

Albin also creates electronic music in collaboration with Mika Forsling. Under his alias PAL he has released two albums and is known for his remix of the Alice Boman song “Waiting”. Albin is also a skilled keyboard-player and multi-instrumentalist, and has worked with many artists, such as Solander and Big Fox

Follow Albin on Instagram


16:00 – 16:30 Your Music, Your Business

Simona Lazeu, Head of Marketing at Linkfire will host a 30 min panel discussion about the creator economy and the struggles of a do-it-all musician. Exploring key themes around that and how important it is for all music creators to be entrepreneurs.

She will be joined by a number of panelists – To be announced soon.

Simona Lazeu is an experienced digital marketer with a data mindset and a track record of growth acceleration in various industries.

At Linkfire, I lead a team of cross-functional marketers, covering all key marketing functions including demand generation, creative teams, marketing tech, and all brand channels. I am passionate about technology and music, and last year alone, I listened to over 100,000 minutes of music.